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Brick by Brick: How Lego Rewrote the Rules of Innovation and Conquered the Global Toy Industry

$2595 $3195

By following the teams that are inventing some of the world's best-loved toys, "Brick by Brick" spotlights the company's disciplined approach to harnessing creativity and recounts one of the most remarkable business transformations in recent memory.

Author: David Robertson - Bill Breen
Publisher: Crown Business

ISBN 9780307951601
Dimensions: 0